‘The quest to design an ethical social media platform’
https://theweek.com/articles/799415/quest-design-ethical-social-media-platform
“Ads are the traditional funding source for social platforms; they take users' personal data and serve it to advertisers who want their ads to reach a specific audience. This virtually ensures a fundamentally exploitative business model based on surveillance, says Laura Kalbag, a designer and the co-founder of digital justice not-for-profit Ind.ie.”
Also on our forum: https://forum.ind.ie/t/the-quest-to-design-an-ethical-social-media-platform/2464