"The idea that things wouldn’t really change – that the environment would neither move noticeably forward or noticeably backwards – but that everyone would stop talking about environmentalism – that you could go years without hearing the words “endangered species” – that nobody would even know whether the rainforests were expanding or contracting – wouldn’t even be on the radar."
What Happened To 90s Environmentalism?
https://slatestarcodex.com/2019/01/01/what-happened-to-90s-environmentalism/