"What It Felt Like When 'Cat Person' Went Viral" by Kristen Roupenian https://www.newyorker.com/books/page-turner/what-it-felt-like-when-cat-person-went-viral
Sometimes I feel like the internet is a nuance-destroying machine. I recall reading the original piece and thinking that it captured something subtle and thought-provoking about human courtship. But then it went viral, so online commenters started fashioning it into a blunt weapon for one side or the other of a culture war.