Fav but no boost: This was good content, but I don’t know if I want to promote it. It may not be on brand for me, or it may be too vulgar.
Fav and boost: This was great content. I loved it and want more people to see it.
Boost, but no fav: this content was powerful but evil. I want other people to share in my suffering, but I also want you to know you’ve sinned.