Conversation

It might be obvious to you, but I thought I’d share it anyway because I was so shocked when I learnt it : if you ever design a #survey, make absolutely sure that you order your negative to positive scales the same in all questions. Think it might not matter that much? People barely read the labels! We had two questions that followed each other with opposite orders. ~95% of responses for the first ones were positive, ~95% for the next one were negative!!! ...
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