Brian Ó“Right-wing populism is always more engaging," a Facebook executive said in a recent interview with POLITICO reporters, when pressed why the pages of conservatives drive such high interactions. The person said the content speaks to "an incredibly strong, primitive emotion" by touching on such topics as "nation, protection, the other, anger, fear."
https://www.politico.com/news/2020/09/26/facebook-conservatives-2020-421146
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