@Gargron@bea When people boast that their meeting will not have a code of conduct, I'm sorely tempted to interrupt that meeting with an air horn and demand Szechuan sauce.
When I wrote my science-fiction murder mystery, I was kinda high on a thing Borges once said. He had written many stories set in Buenos Aires, but the first time his friends said he really captured the feel of the city was "Death and the Compass", where everything was rearranged and renamed in wildly out-of-place ways ("Rue de Toulon", "Triste-le-Roy").
I know quite a few scientists who are good at outreach (they work hard at it, because it matters and that's what it takes). Almost none of them have ever mentioned editing Wikipedia (even the one who used his science blog in his tenure portfolio). Thanks to the pressures of academia, the calculation always favors a mode of outreach where it's easier to point to what you did, so you can get appropriate credit for it.
If magazines explained cooking like they do mathematics:
"Briefly, here is how you make shrimp jambalaya. You take shrimp and other ingredients and combine them in a particular way. Then you perform an activity called "jambalayafication"."
"ok this is a level of patriotic kitsch that only comes from either a sweet grandma themeing for the 4th of july or someone who unironically says kids these days are too lazy and entitled when i was your age i already had a good job, house and two kids well sorry aunt pam it's not my fault you and yours decided to wake up one morning and dismantle what little social democracy existed in this hell country"